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How to Apply the Seven Guiding Principles of Social Responsibility

31 May 2016 category: business processes & quality assurance

Tags: Social Responsibility

Every business should apply the 7 guiding principles of social responsibility, which are encapsulated in ISO 26000.

Not only is it the right thing to do, but it is good for business, because the majority of customers would prefer to work with risk-free, responsible and pleasant people.

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Marketing – It’s Not About You

25 May 2016 category: marketing, sales & public relations

Tags: marketing

Nobody buys anything from you because you are good. They buy because they want or need your goods or services.

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How to Start a New Business with Your Eyes Open

24 May 2016 category: strategy & business planning

Tags: Startups New Business

A lot of people think that if they gave up their job and started a new business, they would have a much better life, more money, more time and a lot less stress.

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EU Referendum – What Small Businesses Want to Know

18 May 2016 category: business administration & finance

Tags: SMEs EU referendum

The majority of the owners of small businesses are concerned at the lack of quality in the debates leading up to the EU Referendum and are fed up with the exaggerated claims of the “Remain” and “Vote Leave” camps. A recent survey by the Federation of Small Businesses found that:

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